J.D. Power Dealer of Excellence

The J.D. Power Dealer of Excellence Program reflects the commitment and dedication of select retailers to provide their customers with a purchase experience that meets today's consumer expectations.

Not all dealerships can qualify. Those that do must pass a rigorous process:

  • First, J.D. Power limits the percentage of eligible dealerships by nameplate based on each brand's performance in the most recent J.D. Power Sales Satisfaction Index (SSI) Study. Only about 20% of franchised dealerships are eligible for consideration under the J.D. Power Dealer of Excellence Program.

  • Second, interested dealerships must rank among their brand's top performers in key customer satisfaction areas consistent with measurements found in J.D. Power's Sales Satisfaction Index (SSI) Study.

  • Finally, once a dealer passes the initial screening, U.S. and Canada J.D. Power Dealer of Excellence applicants must complete and pass an in-dealership process verification, which focuses on eleven (11) J.D. Power Best Practices. Passing dealers must be able to demonstrate a minimum of nine (9) out of the eleven (11) criteria.

When you choose to visit a J.D. Power Dealer of Excellence you can be confident the sales team will be just as committed to providing an exceptional experience as they are to selling a vehicle.


Why Choose Hight Ford?

At Hight Ford, the J.D. Power Dealer of Excellence award is more than just a certification-it's a testament to the Hight Standard. As our founder, Walter H. Hight, famously said: "You put us first in sales, we put you first in service."

The J.D. Power award is proof that our living tradition of excellence is a commitment that is recognized and trusted by our customers. When you visit Hight Ford, you aren't just a customer; you are a part of a legacy of quality, transparency, and family values that has been serving our community for generations.

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